Girl from the ‘gong who has trouble accepting she is not as young as she used to be (why can’t she side plank anymore?). When asked by her two children ‘why are we here’ she answers – ‘to look after the planet for the next generation’ and then curses hers, and the generations before, for not doing enough. Has a new found love and respect for behavioural science and wants to rid the world of #fakenews.
A passionate compassionate and cynical optimist with a fierce love for family, friends, equality and efficiency. Frances loves working with curious and creative minds to challenge the status quo, unpack traditional thinking, identify new insights and explore what will truly shift the dial.
When she’s not playing hockey, baking cakes or challenging her husband and kids to a family dance-off; it’s all about #wanderlust. She loves to travel, soak up the world around her and indulge in food, wine and music.
She inhales information, news and current events like her morning coffee; with ritualistic intensity. When not feeding her politics junkie habit, she’s reading novels that explore complex characters, trying to catch the latest Shakespeare production, mainlining long-form interview and true crime podcasts, and binging series like Killing Eve, The Crown, Unbelievable, Stranger Things and The Handmaid’s Tale.
Reformed journalist with a sharp eye on breaking news, tomorrow’s trends and #dogsofinstagram. Knows that life is like a pub quiz – tuning in and learning lots about everything and nothing can win you a free steak.
No road trip is complete without back-to-back true crime podcast episodes (RedHanded is the current favourite). Reads The New York Times for trivia prep, Pedestrian to keep up with the office ‘kids’, Daily Mail for fashion and entertainment and The Australian Financial Review to keep her finger on the pulse.
Thrives in a fast-paced environment and has a list for everything, even for the lists she needs to write. Katie is a South Coast girl on a mission to eradicate the mispronunciation of Jervis Bay and loves watching a live sporting match (not a good loser though, she’s been known to temporarily disown teams who aren’t having a good season).
Classic millennial Netflix-binger, but will often have to re-watch an episode after going down a rabbit hole of news on her phone.
Jason has been IMPACT’s design partner of choice for more than 20 years.
His agency, Peppermint Digital, provides IMPACT’s clients with direct access to the next generation of digital designers, handpicked from one of Australia’s leading design schools.
You can expect leading edge designs that integrate seamlessly with your brand’s existing assets when you work with Jason and the IMPACT team.
A behavioural psychology specialist who consults on behavioural challenges and opportunities facing businesses, governments and social organisations. According to Kris, while the context and objectives differ across industries and organisations, the underlying human psychology does not.
Ultimately most people are seeking behaviour change whether customers, consumers, communities, employees, citizens or stakeholders. Kris’ thinking is grounded in behavioural economics, cognitive and evolutionary psychology and sociology based on qualitative and ethnographic research.
Brent Knevett, the Director of Forsius Consulting, is a former Australian diplomat, senior state government public servant, political lobbyist, and currently a highly regarded business consultant with extensive experience in advising technology companies on business strategy and planning in Australia and internationally.
After completing an Honours Degree in Economics and International Politics at the University of Tasmania, Brent spent twelve years with the Australian Diplomatic Service, working in Canberra and at a number of Australia’s embassies overseas.
Brent later represented the Tasmanian Government’s interests in Canberra, advocating the state’s key policy and funding priorities to the Federal Government.
From 2009 to 2012, Brent headed the Canberra office for a leading government relations firm, working with Australian and international companies, including Macquarie Capital, Thales, Freehills, Virgin Australia, Accenture, and General Dynamics to position and promote their interests to the Federal and State Governments.
Brent consults on government relations projects; providing insights and connections to key decision and policy makers across the country.
Goal-orientated, responsible and unafraid to share initiatives that move her, a career in PR was written in the stars for Emily.
While PR hustle mode is activated Monday through Friday, the weekends agree with the other side of Emily’s personality. You’ll find her at the beach, at the bar, or relaxing at home with an overflowing bookshelf and three too many cats.
“Work smarter, not harder” is an adage that resonates with every fibre of Ryan’s being. With a passion for integrated work, he is constantly striving to make the marketing communications function meet business objectives in the most efficient and effective way possible.
Away from his desk, you’ll almost always find Ryan in or near a body of water, whether it be in the waves or in a water polo pool. He is also a big fan of all sport and is always happy to watch a game of football, regardless of the shape of the ball.
A passionate communicator, Gabi thrives on developing and implementing brand strategies that engage the hearts and minds of employees, create value for customers and deliver profitable growth for stakeholders.
Whether she’s at work or spending time loving life with her family, Gabi sees every day as an opportunity to learn, grow and have fun. A great observer and listener, she believes you can learn something from everyone, even in the most unexpected of circumstances.
A passionate storyteller and true explorer at heart, Casey is always on the hunt for fabulous food, undiscovered gems, unique destinations, new adventures and the next ‘big thing’.
Often referred to as a thrill-seeker, Casey loves getting off the beaten track and after more than a decade in the Middle East, is currently on a mission to uncover all Australia has to offer – from the top of the mountains to the bottom of the oceans!
When not feeding her curiosity and adrenaline, this self-confessed ‘knowledge hoarder’ can be found absorbing novels, binging on podcasts, playing (below average) tunes on the guitar and laughing with friends over great coffee and even better wine.
Always analytical with a touch of quirk, Charlotte can usually be found around the office with a Pepsi Max in hand.
Previously a television publicist, Charlotte swapped the world of entertainment to pursue her interest in corporate PR. That said, she’s no stranger to getting hooked on trashy reality TV and murder documentaries.
When not in the office Charlotte’s probably on the soccer field, at the local pub eating chicken schnitzel or on her quest to stop the use of single-use straws. Her dream is to move back to The Netherlands one day, once she has mastered the Dutch language.
A self-confessed nerd with a passion for cutting through the clutter, Olivia strives to challenge perceptions and explore the world around her.
When she’s not working, you might find her on stage performing in community theatre productions, finding out what type of bread she is on Buzzfeed quizzes (Banana Bread) and patting all the dogs she possibly can.
She is constantly disappointed that life isn’t like a musical where people spontaneously break into song for no apparent reason.
Drawn to a sunrise, she followed them to the East Coast from Western Australia, where she fell in love with Sydney’s fast paced media environment.
With a keen eye for visual media, Leah has been dabbling in video content – directing, producing and editing IMPACT’s first Melbourne Cup wind-up toy race! When she is not bringing her creative flair to client campaigns, she can be found with a red wine in hand creating her own video and animation series.
She has recently embarked on learning how to skateboard and brings this love of a challenge to her work, throwing herself into any task.
After transferring universities and starting from scratch, Zoe was on the lookout for a challenge and to gain some experience in the PR world. With the desire to learn and improve her skills, IMPACT has been the perfect fit.
An avid reader and lover of the English classics, Zoe is a firm believer that the Pride and Prejudice adaptation featuring Kiera Knightly will always be better than the BBC TV Series.
If novels had the power to transport you to their setting, she would pick up Andre Aciman’s Call Me By Your Name and be on her way to Northern Italy.
Joining The IMPACT Agency as puppies in 2016, these seriously cute sisters take the business of being ‘working dogs’ very seriously.
Their keen noses can instantly detect snacks hidden in handbags, their courier ‘alerts’ keep us (and the couriers) on our toes and their monthly sing along to the fire alarm test is a real treat!
Named as a B&T Best Employer Finalist, IMPACT fosters a fun and hardworking sense of community. Our open-plan office makes us a destination for the brightest talent (we attract staff from global PR agencies!).
Perks include ‘Lunch & Learn’, flexible hours, Pilates classes, on-site swimming pool and end-of-trip facilities, Chill Days and training allowance. Friday team lunch is not to be missed!
We are passionate about pro bono work and currently support The Australian Theatre for Young people; making as much noise as we can to help them raise funds for their move to a bigger and better theatre space.
We’ve built cardboard boxes in the wee hours of the morning in Sydney’s Martin Place for a disruptive awareness campaign for Gynaecological cancers. Other passion projects have included raising awareness of the BRCA gene with Pink Hope, helping the McGrath Foundation celebrate 10 years and promoting the Chalk Urban Art Festival featuring Australia’s largest 3D Street Painting.
We do as much as we can to support our local community and the industry we play in.
IMPACT’s Emerging Talent Program is about investing in the future of the PR industry and developing a pool of work ready graduates.
We give students a practical understanding of agency PR. The three-step program consists of a full induction, mentoring in PR activities, and an evaluation report for their resume.
At the heart of our program lies the learning contract, an agreement between IMPACT and the student that outlines the responsibilities of both parties. The contract sets realistic expectations of what the program will entail and ensures students are exposed to, and learn from, the PR activities IMPACT has promised.
At the end of the internship, students have their performance evaluated in person to give them an indication of how they have progressed throughout their time at IMPACT.
Feedback and ongoing support from a mentor can make the world of difference when it comes to professional development.