Meet IMPACT’s new COO and Group Account Director

Meet IMPACT’s new COO and Group Account Director

Independent communications consulting firm, The IMPACT Agency has promoted two standout employees into key senior roles. Victoria O’Neill is now IMPACT’s Chief Operating Officer and Katie Eastment is the company’s Group Account Director. With 30 combined years...
Industry update: Mumbrella360

Industry update: Mumbrella360

In mid-July, IMPACT’s Group Account Director, Katie Eastment, and Chief Operations Officer, Victoria O’Neill, squeezed alongside 2,000 plus communications and marketing professionals to hear from the industry’s leading experts at Mumbrella360.  While the line-up for...
IMPACT launches 2023 Influencer Pulse Check

IMPACT launches 2023 Influencer Pulse Check

For more than 10 years, IMPACT has undertaken annual research to better inform our influencer campaigns to provide our clients more meaningful results.   In June 2023, we asked more than 30 influencers and their managers questions, ranging from planning, to preferred...