Crisis Management. From risk assessments to scenario planning to crisis support, IMPACT’s extensive experience will ensure your business is prepared for the good, the bad, and the ugly.

Issues + Crisis Management

Prepare, plan and act with confidence with IMPACT’s issues and crisis management model.

We’ll track relevant conversations within and outside of your organisation to determine the risk, scale and trajectory of potential issues you may face.

Stakeholder mapping identifies relevant parties, partners, friends, allies and foes. We’ll pinpoint the channels (how) and the critical moments (when) to connect with key audiences during the crisis lifecycle.

Key messages

Set your key messages with IMPACT’s strategic narrative model.

Through two-way dialogue we identify the people you want to connect with along with the drivers and barriers we’ll face to engage them.

Messages are aligned with behavioural principles set by our consulting psychologist to ensure maximum cut-through.

Media training

Learn the techniques required to skillfully guide conversations, incorporate key messages, respond to tough questions and navigate media curve balls in IMPACT’s tailored media and message workshop.

Working with a working journalist under NDA, you’ll learn the secrets to staying in control of your interview and how you can go from supplying a few quotes to being a trusted source.

See Our Work

Award-winning campaign promotes Nestlé’s Global Reforestation Program in Australia

Award-winning campaign promotes Nestlé’s Global Reforestation Program in Australia

Award-winning campaign supports landmark project to plant 10 million trees in Australia as part of Global Reforestation Program and Net Zero Roadmap.

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Strategic media management underpins Barack Obama’s private Australian tour

Strategic media management underpins Barack Obama’s private Australian tour

Strategic media management underpinned IMPACT’s work with Growth Faculty, hosting its first in-person events since the global pandemic with none other than Barack Obama.

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Phased campaign builds credibility; program oversubscribed

Phased campaign builds credibility; program oversubscribed

As Australia’s unemployment and underemployment rates rose in the wake of the COVID-19, IMPACT was engaged to launch the education-to-employment not-for-profit.

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