Behaviours. Validate what you think you know about your audience with rich insights and data. Explain, predict and change audience behaviours with powerful behavioural science principles.
Insights
Need to know more about what is keeping your audience awake at night? Perhaps you want to know how to convert them from ‘considering’ to ‘ready to buy’.
Together with our behavioural consultant Kris White, we’ll work with you to investigate and validate key behaviours to provide you with short and long-term recommendations to drive positive behaviour change.
Audience Profiles
Start with what you already know about your audience and validate these insights with rich data and contextual research.
Our behavioural psychology consultant will determine the biases and barriers underpinning your audiences mindset, to nudge behaviour and drive action.
Behavioural change
Has your audience’s behaviour changed? Have they stopped swiping, buying or engaging with your brand or organisation?
IMPACT’s workshops and research initiatives, supported by our behavioural consultant Kris White, will help you to understand and act on the political, economic, social, technological, legal or environmental challenges impacting your relationships or business operations.
Go to ServicesSee Our Work
Audience profiles reveal pandemic-led leadership change
IMPACT cracks code to help The Executive Connection understand its members in Australia’s post-pandemic business landscape.
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Using audience profiles to forge real customer connections
As homeloans.com.au prepared to relaunch into the new world of digital lending, IMPACT’s proprietary audience profiles and behavioural science-led insights provide secret to customer communications.
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