Using audience profiles to forge real customer connections

Using audience profiles to forge real customer connections

Behavioural science-led insights Manual teaches team to identify and connect with six audience profiles Messaging watchlist ensures interactions are authentic and production CLIENT Homeloans.com.auSERVICES Using audience profiles to forge real customer connections To...
From recruitment experts to trusted leadership advisors

From recruitment experts to trusted leadership advisors

Share of voice doubled in less than 12 months; moves from 5th to 2nd against key competitors Established 4 x RRA spokespeople as expert commentators 60% of articles referenced RRA advisory services, data or custom tools CLIENT Russell Reynolds AssociatesSERVICES From...
Audience profiles reveal pandemic-led leadership change

Audience profiles reveal pandemic-led leadership change

COVID drives 27% increase in female membership 2 x Royal Commissions fast-tracked leadership change – the pandemic supercharged it Leaders who radically changed their business in the pandemic are thriving CLIENT The Executive ConnectionSERVICES Audience profiles...
Influencers bring VITAL PROTEINS cult status to Australia

Influencers bring VITAL PROTEINS cult status to Australia

24 influencers engaged, resulting in 33 original posts A combined reach of 1,588,301, secured across macro, micro + nano influencers Influencer engagement resulted in 7 x  unique recipes shared on VITAL PROTEINS pages CLIENT Vital Proteins SERVICES Influencers bring...