Blogs
IMPACT welcomes new clients
IMPACT loves working with clever, nimble and forward-thinking teams and organisations. We’re excited to welcome two new clients to the IMPACT family – Love to Dream and Landart Landscaping.
Get to know IMPACT’s intern, Mary-Ann
We sat down with our intern, Mary-Anne, to hear what she’s learned in her time at IMPACT, what motivates her, and where she hopes to land next on the road to a communications career!
Instagram doesn’t care about your likes as much as you do
‘Likes’ used to reign, but how important can they really be if Instagram continues to restrict them? If it’s not likes, then what?
Content for the new-age brain
Fast-paced, multi-screen living is changing our brains. We spoke to the king of Australian citizen neuroscience, Phil Dye, for content essentials to connect with digital-age minds.
The revival of the ‘grassroots’ campaign
Grassroots campaigns are regaining momentum with consumers, developing a sense of belonging to their community through shared experiences.
We’re in PR to tell stories, here’s how we can amplify the narrative.
We’re in PR to tell stories, here’s how we can amplify the narrative.
Events
ECCO webinar, hosted by CEO Nicole Webb
Want to know how our US sister agency is reacting to COVID, the election and #BLM? What about the...
#IMPACT Insights: Breakfast Event
What: The future of influencer marketing: Algorithms versus authenticity When: 7.30am, Thursday 4...
#IMPACTinsights experts panel: ‘Break your digital strategy, and then break it again’
IMPACT leads a panel of digital dynamos to define current best practice for online communications...
#IMPACTinsights experts panel: Humans first: Why you can’t afford to ignore Behavioural Economics
As human beings, we are surrounded by exponentially-increasing influences and choices every waking...
Overlap equals opportunity: third party stakeholder involvement helps drive issues management campaigns
#IMPACTinsights series features a panel discussion on how public affairs managers deliver the...
Demographic versus behaviour: Do you really know your audience?
Update: For all the insights from this panel discussion, please contact IMPACT Communications....
Podcasts
IMPACTInsights Podcast: International Women’s Day #ChoosetoChallenge
The gender pay gap, lack of female CEOs on ASX-listed companies, under representation of women in...
IMPACTInsights Podcast: International Women’s Day #ChoosetoChallenge
The gender pay gap, lack of female CEOs on ASX-listed companies, under representation of...
Brand forgiveness: How much goodwill does an organisation need to bank before it can be forgiven?
How long does it take consumers and stakeholders to forgive when you’ve done something the wrong...
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