Blogs
Meet the new social media kid on the block: Clubhouse
What do Oprah Winfrey, Elon Musk, Kevin Hart, MC Hammer and Jared Leto have in common? They are just a few of the high-profile celebrities and billionaires flocking to the newest social media app to hit the scene – Clubhouse.
Will Facebook’s news ban impact your brand?
Around the country millions of Australians woke to discover blank Facebook news and brand pages today with the tech giant’s drastic response to the proposed News Media Bargaining Code.
Can brands be forgiven?
As Trump retreats to his Mar-a-Lago hideout, IMPACT’s CEO, Nicole Webb, ponders his legacy, along...
Social media essentials for 2021
The social media giants have embraced the ‘new year, new you’ philosophy, with many deciding...
A year in Review. What 2020 has taught us and why it’s not all bad.
As we round out what has been a very strange year indeed, CEO Nicole...
Influencer marketing 2020
With in-person events off the table this year, 2020 has provided IMPACT with some interesting...
Events
ECCO webinar, hosted by CEO Nicole Webb
Want to know how our US sister agency is reacting to COVID, the election and #BLM? What about the...
#IMPACT Insights: Breakfast Event
What: The future of influencer marketing: Algorithms versus authenticity When: 7.30am, Thursday 4...
#IMPACTinsights experts panel: ‘Break your digital strategy, and then break it again’
IMPACT leads a panel of digital dynamos to define current best practice for online communications...
#IMPACTinsights experts panel: Humans first: Why you can’t afford to ignore Behavioural Economics
As human beings, we are surrounded by exponentially-increasing influences and choices every waking...
Overlap equals opportunity: third party stakeholder involvement helps drive issues management campaigns
#IMPACTinsights series features a panel discussion on how public affairs managers deliver the...
Demographic versus behaviour: Do you really know your audience?
Update: For all the insights from this panel discussion, please contact IMPACT Communications....
Podcasts
Brand forgiveness: How much goodwill does an organisation need to bank before it can be forgiven?
How long does it take consumers and stakeholders to forgive when you’ve done something the wrong...
Christmas wrap: final podcast for 2020
CEO, Nicole Webb, and General Manager, Frances Dwyer are back for one last chat for 2020.They...
The innovators
Ever wondered what CEO, Nicole Webb would do if she was Prime Minister? This week Nicole and...
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