by admin@impactagency.com.au | May 21, 2026 | Events, Leadership Hub
Written by Trish McGee The IMPACT Agency once again had the pleasure of supporting business and leadership powerhouse, Growth Faculty, in bringing world-class thinkers to Australia. This time, it was someone the team has long admired. A globally recognised leader,...
by admin@impactagency.com.au | Apr 24, 2026 | Events, News
Written by Sophie Babic IMPACT’s Influencer Pulse Check 2026 shows nearly 70 per cent of creators now prefer always‑on partnerships over single‑post collaborations. That shift isn’t just about creator comfort. It reflects how trust is built, how audiences engage and...
by admin@impactagency.com.au | Apr 24, 2026 | Events, News
Written by Trish McGee If trust is the new currency of influencer marketing, then the way we report on impact needs to evolve with it. Audiences are more selective, platforms now prioritise genuine interaction over raw exposure, and AI is rapidly increasing the...
by admin@impactagency.com.au | Apr 24, 2026 | Events, News
Written by Sophie Babic As AI‑generated content floods feeds, audiences are becoming more sceptical of what they see online. This has had a direct impact on the creator economy – with influencer marketing undergoing a complete reset. Trust is no longer a byproduct...
by admin@impactagency.com.au | Mar 26, 2026 | Events, News
Written by Sofia Pizzinato With kitchens under pressure and skilled chefs in high demand, celebrating and supporting emerging talent has never been more important. IMPACT client, Nestlé Professional has opened applications for the 2026 Nestlé Golden Chef’s Hat Award,...
by admin@impactagency.com.au | Nov 4, 2025 | Events, News
Forget the horses – the real race that stops the nation happened right here at IMPACT! For the past seven years, IMPACT has said ‘Nup to the Cup’. While we love to see our team dress to impress, our festivities are a strictly no-fur affair. Instead, we...