Social media issues often occur because the channels are uncontrolled environments where users can post, comment and share opinions freely with limited censoring. For a brand […]
A PR crisis can broadly be defined as a situation that threatens the reputation, or integrity of an organisation and its ability to conduct business. With […]
Case studies are third party endorsements that build credibility for your business and showcase products and services in action. They solidify the relationship between a company […]
Insights Saving for an education was not seen as a priority for the Australian government. Ninety three per cent of Australian parents believed it was important […]
#IMPACTinsights series features a panel discussion on how public affairs managers deliver the company line within a hostile environment. Corporate affairs managers who can identify an […]
Update: For all the insights from this panel discussion, please contact IMPACT Communications. When segmenting target audiences, organisations typically focus on traditional demographic markers including age, […]
Millions of organisations and brands have now invested in shaping their digital reputation across social media platforms. However, the increasing monetisation of these channels has shifted […]
IMPACT Communications is excited to announce a special video offer with VnR Creative to increase audience engagement with your collection of corporate videos. The offer includes […]